Search
Results: 2
Online Product Reviews and Their Impact on Third Party Sellers Using Natural Language Processing
The purpose of this paper is to gain insights from the online product reviews of e-commerce sites such as Flipkart and Amazon and analyze its impact on third party sellers. To judge the authenticity of a product, reviews are...
Published by: IGI Global
Experiential Retailing Leveraged by Data Analytics
The purpose of the study is to establish how in retail industry consumer data can be leveraged and analysed to provide customers an enhance shopping experience. Popular machine learning algorithms related to text mining aids in...
Published by: IGI Global